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 Speaker Series
Jamue Buelt
Mobile Marketing: It's Personal. (it's also direct, viral and cost-effective)
Jamie Buelt is a former financial reporter and PR strategist turned mobile marketer evangelist. After 20 years of PR and marketing experience in banking, insurance, technology, gaming, the law, agriculture and health care with clients such as Microsoft, GlaxoSmithKline, AmerUs, Weitz and more, it only made sense to buy into a fledgling mobile marketing company that had built one of the best broadcast texting applications in the business. Since making the transition in late 2008, Catchwind has been on the move. The company is doing business with the gold standards in brands including Harrah's and American Dairy Queen. This year, Catchwind was selected as the texting platform for the 25th anniversary tour of the DQ Blizzard. In addition, The company handles texting for the Iowa Lottery, Syngenta, the National Breast Cancer Foundation, and it just launched the platform for Bullrun, which just started airing on Speed TV. Catchwind was one of the first mobile platforms in the country to market a white-label technology solution to marketers. That means Catchwind provides the backend technology heavy lifting for marketers who need a robust, scalable application for mobile. In 2010, Jamie was named to Mobile Marketer's Mobile Women to Note 2010 list.
Cost: $15/members, $20/non-members, $5/students, $15/student non-members
Location: Midway Hotel
Time: 11:30 a.m. lunch served 12:00 p.m. presentation begins
Menu: Spaghetti with Meatballs Chicken Spinach Penne Pasta Garlic Bread Cesar Salad
Jackpot & Prize Drawing: $20 - Must be present to win! One attendee will also receive a prize from the AAF Dubuque Prize vault!
Register for this speaker
 Special Event
2009 ADDY Awards Recap
AAF Dubuque celebrated the area's best in advertising during the 2009 ADDY® Awards Friday, February 26 at the Hotel Julien, Dubuque. This annual reception and awards presentation was attended by nearly 200 individuals representing our local businesses.
Congratulations to all of the winners of the 2009 ADDY Awards! This year's Final Fifteen winners are Clarke College, Cottingham & Butler, DreamCatcher Production, McCullough Creative Group, and Mission Creative. The Best of Show was awarded to McCullough Creative Group for Clarke College for their Online Campaign "2010 Inquiry eCampaign." The Student Best of Show was awarded to Evan Stickfort for "The New Neighbors". A full listing of winners can be found in this month's Business Times and will be available on the AAF Dubuque site. You can view a recap of the award winners with this ADDY Recap Video.
The club also awarded the AAF Dubuque Member of the Year and Silver Medal Award at the event. For significant contributions to AAF Dubuque, Tasha Lippold is this year's Member of the Year. This award is given annually to a member who has gone above and beyond in their dedication and commitment to the club. This year's recipient of the prestigious AAF Silver Medal Award is Al Grivetti. This award is given annually to a member who has made outstanding contributions to advertising and who has been active in furthering the industry's standards, creative excellence and responsibility in areas of social concern.
Many people were involved in making this year's ADDY Awards a success, especially the ADDY committee and concept team: Kelly Jo Fassbinder, Shannon Singsank, Tasha Lippold, Ryan Brown, Dave Bunting, Alan Garfield, Sherry Steinbeck, Tom Hogan, John Hingtgen, Joe Ryan, Kevin James, Jamie Specht, Bill Beutin, Tricia Pitz, Jennifer Belvel, Jill Busch, Mike Cyze, and Jennifer Hanniford.
And finally, thank you to the members of AAF Dubuque that support the ADDY Awards every year by entering their work and attending the event!
Amy Wickham
2009 ADDY Director
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ADDY Award Reorders
Additional copies of professional and student Gold and Silver ADDY Awards are available for you or your organization to purchase. For more information on ordering awards, please contact Amy Wickham.
Wanted: Your 2 Cents!
Did you enter the ADDY competition and/or attend the ADDY event? The ADDY committee wants your feedback! Please take this short survey so that we may continue improving the event from year to year. Click here to access the survey. Thanks in advance!
Ignite Powerful Ideas at Creative Bloc March 19
On Friday, March 19, AAF of Eastern Iowa (Cedar Valley, Cedar Rapids-Iowa City, Dubuque and the Quad Cities) present CreativeBloc - Igniting Powerful Ideas for 2010. Online registration is now open for this great all-day event. Featured session topics include branding in the social media space; integration of creative across mediums; variable data design; an innovation workshop; and Adobe Certified Training, to name a few. Click here to get more information and to register.
AAF Dubuque Student Scholarship Program
Do you know a college student with a major in marketing, advertising, public relations, communication, or graphic design? Please share with them the following information on a scholarship available from AAF Dubuque.
AAF Dubuque is once again sponsoring a scholarship competition for tri-state college students. The competition is open to all students having enough credits to be classified as a senior in the fall semester of the next school year and who have declared majors in marketing, advertising, public relations, communication, or graphic design. To qualify, entrants must be enrolled for the fall semester at any one of the following four-year colleges/universities: Clarke College, Loras College, University of Dubuque or University of Wisconsin-Platteville.
One non-renewable scholarship in the amount of $500.00 will be awarded to the student deemed most deserving. Entrant applications will be based on merit, not financial need. Questions can be directed to Dave Bunting, Scholarship Chair.
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 President's Message
It was another great year for ADDYs, thanks to the support of many committee and board volunteers, competition entrants, and event attendees. Our local ADDY winners, both students and professionals, are now on their way to being judged at the district level of the competition. This year, an exciting change is being made to the way District ADDY winners will be announced and recognized. Instead of the typical District ADDY event occurring on one night, this year District 9 Governor Joe Mastroianni will be making stops at local clubs to present the District winners reel in each market. We?re excited to announce that on April 15, Joe will be making this presentation to AAF Dubuque. More information will be forthcoming, but please save the date for this noontime presentation!
Two more excellent learning and networking opportunities are being offered this month?the March 11 Mobile Marketing presentation by Jamie Buelt, followed by Creative Bloc on March 19 at the Waterloo Elks Club. As always, AAF Dubuque membership will net you discounted entry to both, so take advantage! Not a member? Consider joining us?it is worth it!
Jennifer Hanniford, President
563-557-7600 or jhanniford@dupaco.com
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